---
product_id: 7604104
title: "Touch Magic"
price: "€ 42.65"
currency: EUR
in_stock: true
reviews_count: 9
url: https://malta.desertcart.com/products/7604104-touch-magic
store_origin: MT
region: Malta
---

# Touch Magic

**Price:** € 42.65
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Touch Magic
- **How much does it cost?** € 42.65 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [malta.desertcart.com](https://malta.desertcart.com/products/7604104-touch-magic)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

We must equip our children with story in order to keep them linked with the past and ready for the future. "Our children are growing up without their birthright: the myths, fairy tales, fantasies and folklore that are their proper legacy." The essays in Touch Magic, Jane Yolen's classic call-to-arms advocating the use of fantasy and folklore in children's literature, echo that statement. Yolen argues persuasively that fantasy, folklore, and the realm of story provide children with the necessary tools for facing the world, understanding its ways and capriciousness, indeed, becoming truly human. “I believe that culture begins in the cradle,” she writes. “To do without tales and stories and books is to lose humanity's past, is to have no star map for our future.” August House now offers a richly expanded version of this seminal volume. With six new essays that tender fresh perspectives on the morality of fairy tales, time travel, the definition of story, and, of course, why such themes are essential to the development of today's children, Touch Magic heralds a new millennium of fantasy, myth, and storytelling. “Story is our wall against the dark,” Yolen contends, and as adults, we must equip our children with story in order to keep them linked with the past and ready for the future. Touch magic, and pass it on.

Review: Why fairy tales matter - Prolific writer Jane Yolen is a passionate proponent of the role of traditional folk and fairy tales in the lives of children. In Touch Magic, she warns "Our children are growing up without their birthright: the myths, fairy tales, fantasies and folklore that are their proper legacy. It is a serious loss." Traditional tales perform four crucial functions, Yolen argues. They provide ... 1. a landscape of allusion. (Example: How can you appreciate Shrek if you've never read Mother Goose rhymes and fairy tales?) 2. insight into ancestral cultures 3. a safe path for processing experience 4. a framework for an individual's beliefs and values "When we ... deprive [children] of the insights and poetic visions expressed in words that humans have produced throughout human history, we deny them - in the end - their own humanity," she writes. We bequeath to them a dry and shallow culture. Children deserve better.
Review: Good Book - This was wanted for the information it contained. Not quite as expected but OK all the same.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #1,876,843 in Books ( See Top 100 in Books ) #497 in Children's Literary Criticism (Books) #1,109 in Children's Folk Tale & Myth Anthologies #1,150 in Arts & Humanities Teaching Materials |
| Customer Reviews | 4.5 out of 5 stars 20 Reviews |

## Images

![Touch Magic - Image 1](https://m.media-amazon.com/images/I/9166JXi-2kL.jpg)

## Available Options

This product comes in different **Media Format** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Why fairy tales matter
*by J***D on October 18, 2010*

Prolific writer Jane Yolen is a passionate proponent of the role of traditional folk and fairy tales in the lives of children. In Touch Magic, she warns "Our children are growing up without their birthright: the myths, fairy tales, fantasies and folklore that are their proper legacy. It is a serious loss." Traditional tales perform four crucial functions, Yolen argues. They provide ... 1. a landscape of allusion. (Example: How can you appreciate Shrek if you've never read Mother Goose rhymes and fairy tales?) 2. insight into ancestral cultures 3. a safe path for processing experience 4. a framework for an individual's beliefs and values "When we ... deprive [children] of the insights and poetic visions expressed in words that humans have produced throughout human history, we deny them - in the end - their own humanity," she writes. We bequeath to them a dry and shallow culture. Children deserve better.

### ⭐⭐⭐⭐ Good Book
*by C***M on January 4, 2020*

This was wanted for the information it contained. Not quite as expected but OK all the same.

### ⭐⭐⭐⭐⭐ Great book of essays
*by A***N on September 8, 2013*

A more scholarly selection of essays than the book TAKE JOY by Jane Yolen that I recently read. Learned the original meaning of SHAZAM, which I've wondered about. I've just started reading it and like it so far. I've got two children's books on the back burner. I'm finding this book helpful.

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*Product available on Desertcart Malta*
*Store origin: MT*
*Last updated: 2026-09-15*